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Adobe AD0-E327 Dumps

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Total 50 questions

Adobe Campaign Classic Business Practitioner - Certified Expert Questions and Answers

Question 1

When creating a new workflow, the operator wants to display the result of activities on their outbound transitions, followed by the label of the result as defined in the activity properties.

Which is the correct method to enable this?

Options:

A.

The Display progress information option

B.

Examining Task notifications in the tracking tab

C.

Viewing the workflow logs, once it has completed

Question 2

What do the percentages on the Hot Click report represent?

Options:

A.

The number of clicks on a link divided by the total number of clicks for the delivery

B.

The number of unique clicks divided by the total number of unique opens for the delivery

C.

The number of unique clicks on a link divided by number delivered

D.

The number of total clicks on a link divided by number delivered

Question 3

In the Tracking Indicators report, which metric identifies how many of the targeted recipients opened a delivery?

Options:

A.

Sum of opens for the population reached

B.

Distinct opens for the population reached

C.

Distinct clicks for the population reached

D.

Recipient clicks for the population reached

Question 4

A business team is sending out a promotional email and would like to automatically send a follow-up email two hours later to the recipients who did not open the initial email.

What are the workflow activities needed to do this?

Options:

A.

Query, EmaiM. Wait, Fork, Email2, End

B.

Query, Email!, Wait, Enrichment, Email2, End

C.

Query, Emaill. Wait, Update Date, Email2, End

D.

Query, Email!, Wait, Segmentation, Email2, End

Question 5

A campaign is sent past the end date. What is the result?

Options:

A.

The campaign sends as usual.

B.

The campaign does not execute past the end date.

C.

The campaign continues to send with outdated data.

D.

The campaign prompts for an updated end date.

Question 6

The data analytics team confirms that a CSV file of high-intent customers has been extracted from the Enterprise Data Warehouse and placed on the Adobe SFTP server ready for use in a trial campaign. The workflow consists of a file collector, data loading activity, and an enrichment to reconcile customers using recipient IDs. A business practitioner runs the workflow and an error occurs during the enrichment activity.

What could be causing the error?

Options:

A.

The sequence of activities is incorrect and requires attention

B.

The Data loading activity has not been configured to format the recipient ID field in the file

C.

The Data loading activity has not been configured with a representative sample file

D.

The Recipient IDs in the file do not exist in the target schema

Question 7

During a data investigation, a business practitioner modifies workflow properties to keep the results of interim populations between two executions.

What are two purposes of this step? (Choose two.)

Options:

A.

To configure the schema of the data that is passed between two activities in the workflow

B.

To modify the data that is being passed between two activities in the workflow

C.

To export data that is being passed between two activities in the workflow

D.

To save data created with each run of the workflow to a list

E.

To analyze data that is being passed between two activities in the workflow

Question 8

A business practitioner has been given a condition to create a link between two tables such that one primary key of the first table can be connected with multiple values over the primary key of the second table.

Which cardinality does the practitioner need to define in the first table while making a connection?

Options:

A.

n:1

B.

1:n

C.

m:n

Question 9

A new sample file is needed for a Data Loading process with a new layout. A business practitioner has clicked "Auto-Detect Format."

What step should the business practitioner take?

Options:

A.

Create a new Data Loading process and leave the original intact for future use

B.

Verify the file format, specifically date formats that need to be set correctly

C.

Load a file from the local machine to test the format

D.

Move forward, Auto-Detect formats the file properly

Question 10

An Adobe Campaign business practitioner needs to access a specific set of data including quarantined addresses, untargeted recipients, a specific age range, etc. on a regular basis. Data can change but conditions will remain the same.

How should the practitioner approach this to minimize the coding effort every time a similar request is made?

Options:

A.

Create a Predefined Filter

B.

Create a Temporary Schema

C.

Save data in a List

Question 11

Following the first deployment of the client's news bulletin, the email was sent to brand advocates who had opted in. The Marketing team wants to visualize the peak period of reactivity.

Which out-of-the-box delivery report would a business practitioner recommend?

Options:

A.

Tracking Indicator report

B.

Delivery Summary report

C.

User Activities report

D.

Delivery Throughput report

Question 12

A retail company would like to send a promotional offer to their loyalty customers which is redeemable by a phone call to their customer call center The segmented population for the send is 23,500 and the customer center is equipped to redeem 5,000 offers each day.

How would a business practitioner ensure that the offers are controlled in a sequential send?

Options:

A.

Create multiple segments of 5000 to be sent sequentially and apply pressure rules to prevent marketing fatigue

B.

Create an incremental query and apply the Capacity Typology rule to exclude the messages when ® the limit of 5000 is reached

C.

Create an incremental send for 5000 offers and apply the Filtering Typology rule to exclude the () messages when the limit is reached

D.

Limit the 23.5K segment to segment of 5000 each day and apply the Control Typology rule to exclude the messages when the limit is reached

Question 13

A customer has a requirement to build a web form, which can be translated to multiple languages depending on the different regions.

What kind of configuration is required to achieve the requirement in web form?

Options:

A.

Create multiple contents with different languages

B.

Set the option Translate to Yes in Localization

C.

Apply javascript code to change the language

Question 14

A client has requested that a business practitioner build a workflow to send an email every day at 5:00 pm to everyone who made a purchase in the previous 24 hours.

Which workflow activities are necessary to meet this requirement?

Options:

A.

Query activity, Cell activity. Delivery activity

B.

Scheduler activity. Delivery activity

C.

Incremental Query activity, Delivery activity

D.

Query activity, Intersection activity Delivery activity

Question 15

What happens when there are multiple reviewers assigned to a delivery approval job?

Options:

A.

The approval job is complete once a reviewer has responded

B.

Once all reviewers have responded, the approval job is completed by the Campaign Manager

C.

The approval job is complete when all reviewers have responded

D.

Once a reviewer has responded, the approval job is completed by the Campaign Manager

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Total 50 questions